All products › Side by side
AGI Farmobile vs John Deere Operations Center
Both rows from the comparison table, set side by side. Nothing here is a recommendation; the facts are the vendors' own public statements, cited on each product page.
Capabilities
AGI Farmobile describes 3 of 10 capabilities (2 partial); John Deere Operations Center describes 3 (2 partial). They differ on ai assistant, accounting, grain marketing, labor & staff, weather, elevator / buyer connection. Both describe field maps & agronomy, equipment data, mobile app.
| Capability | AGI Farmobile | John Deere Operations Center |
|---|---|---|
| AI assistant | ○ No | ◐ Partial |
| Accounting | ? Unverified | ○ No |
| Grain marketing | ? Unverified | ○ No |
| Field maps & agronomy | ● Yes | ● Yes |
| Inputs | ○ No | ○ No |
| Labor & staff | ○ No | ◐ Partial |
| Weather | ◐ Partial | ? Unverified |
| Equipment data | ● Yes | ● Yes |
| Elevator / buyer connection | ◐ Partial | ? Unverified |
| Mobile app | ● Yes | ● Yes |
AGI Farmobile: PUC is a plug-in cab device that streams 'second-by-second source data from a mixed fleet' (engine, diagnostic, planting, spraying, harvest, spreading, GPS) over cellular to the DataEngine platform, which ingests, standardizes, views and shares data (export .csv/.shp/GeoJSON; DataFeed API to third-party systems; permission-based sharing with advisors; universal wireless file transfer office-to-cab). No equipment brands are named on the pages fetched. Elevator/buyer 'partial' and weather 'partial' only via the broader AGI SureTrack FARM app, whose listing describes weather stations, bin monitoring, grain marketing and bookkeeping tools; accounting and grain marketing within Farmobile itself unverified. Farmobile data has been used for carbon/sustainability MMRV (ESMC Eco-Harvest partnership, Oct 2024).
John Deere Operations Center: Connects field, machine and operator data (tillage, seeding, spraying, harvest) from JDLink-connected Deere machines; non-Deere or unconnected machines can be added and the platform is described as usable 'regardless of type, size, or brand'. 'JD' AI assistant answers natural-language questions over the farm's own Operations Center data; in a limited US Early Access Program as of Sept 2026, broader rollout planned later in 2026, included at no extra charge; a separate 'Help AI' for equipment setup launched Aug 2025. Operator/labor is partial (operator performance comparisons, access permissions, not payroll). Third-party 'Connections' let farmers grant access to connected software companies and advisors (e.g., Ag Leader AgFiniti and PTx FarmENGAGE list Operations Center connections). Mobile: Operations Center Mobile and Equipment Mobile apps (iOS/Android).
Price, data and ownership
| AGI Farmobile | John Deere Operations Center | |
|---|---|---|
| Company | Farmobile, Inc. (operating as AGI Farmobile / AGI SureTrack LLC, Lenexa, Kansas) (Ag Growth International Inc. (AGI), Winnipeg, Manitoba, Canada (TSX: AFN)) | Deere & Company |
| Category | equipment-machine data | equipment-machine data |
| What the AI does | None | Acts on your records — 'JD' assistant answers questions over the farm's own Operations Center data; limited US Early Access as of Sept 2026. |
| Pricing model | Contact sales | Free |
| Published price | farmobile.com/subscriptions lists a device subscription with features but no price; 'Universal Wireless File Transfer' $250 (USD) per device per year (USA, 1-year plan). AGI's PUC brand page says 'Contact us for more information or for AGI Farmobile PUC maintenance and support services.' Accessed 2026-10-25. | Free account; 'Access to Operations Center is free and JDLink Connectivity is available at no cost' (Deere dealer RDO Equipment, 2025-01-15; confirmed by The Robot Report 2026-09-01 and Western Producer 2026-09-30). Premium services (e.g., Operations Center PRO Service) carry paid licenses; amounts not published on pages accessed 2026-10-25. |
| Your data | Farmobile markets itself as 'AGRICULTURE'S INDEPENDENT DATA COMPANY' with 'permission-based sharing with trusted advisors' and displays an Ag Data Transparent affiliation logo, but its posted privacy policy (last updated 2016-12-31) does not state who owns farm data, says 'Farmobile may share Personal Information... with its partners and affiliates', and the site references a 'collect-share-monetize' strategy and revenue opportunities through the Farmobile DataStore exchange. | Deere's data principles page states farm data 'belongs to you', that 'You control your farm data', that Deere does not sell farm data, and that farmers choose which third parties receive data and can stop that flow at any time; Deere uses farm data and aggregated, anonymized data to provide insights. John Deere Operations Center is listed as Ag Data Transparent certified. |
| Crops and regions | US and Canada row crops (mixed-fleet machine data); not published in detail | Crop-agnostic machine/field data platform; offered in North America and globally (US, Canada, Europe, etc.) |
| Farm size | Not published | Not published |
| Ownership | Public company (subsidiary) — subsidiary of public | Public company — public |
| What else they sell | Equipment maker — part of equipment maker | Equipment maker — part of equipment maker |
| Headquarters | Lenexa, Kansas (US) | Moline, Illinois (US) |
| Built and supported | US-built (Kansas); owned by Canadian public company; US support via AGI ('Contact us' for PUC maintenance and support) | US-headquartered equipment maker; Operations Center offered globally, US dealer-network support |
| Founded | 2013 | 1837 |
| Status | Still offered but low-profile: farmobile.com is live (copyright 2026, but pages carry a noindex directive and content last modified Jan 2024; privacy policy dated 2016); AGI lists 'AGI FARMOBILE' as a farm brand and the PUC device as a current product; AGI SureTrack FARM Android app last updated July 24, 2025 (1K+ downloads). AGI's 2025 MD&A reports only Farm and Commercial segments with no Digital/Farmobile mention, and AGI's March 24, 2026 results announced a restructuring and portfolio review. Current commercial status should be treated as unverified beyond these signals. | Active. 'JD' AI assistant announced ~Sept 1, 2026 (Early Access, US). Deere.com product/FAQ/data pages are JavaScript-rendered and could not be fetched directly; the Canadian mirror of the data principles page was readable. |
| Confidence | partially verified | partially verified |
| Last reviewed | 2026-10-25 | 2026-10-25 |
Prices are quoted as shown on the vendor page on the review date and change often. Sources with access dates are on each product page: AGI Farmobile and John Deere Operations Center. Request a correction.